The Business of SEO / Source Attribution

by Barry Adams November 24, 2010

For State of Search I wrote a blog post in which I explore the different ways in which SEOs can quantify and report on what they do. This is becoming increasingly difficult for our profession and we need to find solid, widely accepted methods for measuring the success of an SEO project. State of Search: [...]

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Build Conference – a must-attend for web designers

by Barry Adams November 11, 2010

(This article was originally published in the Belfast Telegraph on 11 Nov 2010.) I had the honour and privilege to be present at yesterday’s Build conference, an annual (web) design conference hosted in Belfast’s Waterfront venue. Organised by local Northern Irish talent Andy McMillan, Build is one of those conferences that provides nourishment for the [...]

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Dangerous Blogging / Universal SERPs

by Barry Adams November 4, 2010

Prompted by yet another hopeless ‘SEO is dead’ article I wrote a lengthy rant for Search News Central in which I try to explain that writing such blatant falsehoods is not only detrimental to your own credibility – you’re also damaging countless businesses. Search News Central: The Dangers in Proclaiming the Demise of SEO It [...]

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Manchester SEO mini-conference

by Barry Adams November 3, 2010

Last week I had the pleasure and honour to be one of the four speakers at the Manchester SEO mini-conference. I had a great time, it was really good to meet many people that I’d only spoken with via twitter up to then, and it was a superb experience overall. Compliments to Peter Young and [...]

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Google Data / SEO Search

by Barry Adams October 26, 2010

For Search News Central I’ve written a blog post about the trustworthiness of the data Google shares with us. In many of Google’s free tools, such as Analytics, Webmaster Tools, and even Adwords, the data we’re presented with isn’t always reliable. Search News Central: Can We Trust Google’s Data? As part of my work for [...]

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New Job, New Challenges, New Opportunities

by Barry Adams October 22, 2010

I’ll cut right to the chase: I’m moving jobs. The past year with Visual Script has been exciting, educational, and enormously good fun, but a new opportunity has been presented to me which was just too good to pass up. As of December 1st I will be the new Senior Internet Marketer for Search at [...]

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Internet and Ownership / UK SEO Poll

by Barry Adams October 18, 2010

In my latest column for the Belfast Telegraph I explore the way the internet has changed our perception of ownership. We no longer truly own the stuff we buy, we merely lease it from the manufacturer, the latter maintaining near-total control over the product. Belfast Telegraph: How the internet has changed the concept of ownership [...]

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AI and the Internet / Keyword Research for Email Marketing

by Barry Adams October 7, 2010

My latest endeavour for the State of Search blog was not a typical SEO blog post. Instead I went in to full geek mode and wrote about one of my deepest fascinations: artificial intelligence, and how it relates to the internet in general and search engines specifically: State of Search: Google, the Internet, and Artificial [...]

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SEO Back to Basics / Mobile Apps and Journalism

by Barry Adams September 21, 2010

For State of Search I aimed my verbal barbs at some of the search engine industry’s greatest myths and misconceptions. There is so much uncertainty, fable, and disinformation about proper SEO out there, it’s time to tackle these issues and ensure we’re all working from established best practices: State of Search: SEO Back to Basics [...]

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SEO is not dead

by Barry Adams September 14, 2010

We didn’t have to wait long. Within minutes of Google’s announcement of their latest feature, Google Instant, the blogosphere was abuzz with the news that this would really mean the death of SEO. Naturally this was a total fabrication. People who understand search engines, SEO, and user behaviour, actually realised that this made SEO all [...]

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