15% off SMX Advanced London 2011

by Barry Adams February 11, 2011

SMX Advanced is one of the leading global search marketing conference series, and this year they’re hitting the UK again. On 16 & 17 May 2011 SMX Advanced will be in London at the Millennium Gloucester Hotel, featuring a great line-up of speakers once again. You can get a special discount on your SMX Advanced [...]

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Early Stage SEO / Interview on SEOBegin

by Barry Adams February 3, 2011

My latest blog post for Search News Central describes the various stages of a website build process, and how ideally a SEO should be involved from the start. Often SEOs don’t get the chance to be involved with a build from the start, but when we do there is abundant opportunity to ensure the resulting [...]

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My Own URL Shortener: Set-Up and January Stats

by Barry Adams February 1, 2011

Late last year I decided to use my quiet time in the holiday season to set up my own URL shortener. I like bit.ly a lot, but the idea of having full control over my own URL shortener as well as a ‘personal brand’ short URL – along the lines of yoa.st – persuaded me [...]

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The Search Neutrality Debate

by Barry Adams January 25, 2011

With the volume of content I’m generating that can be interpreted as attacks on Google, it may appear I’m on an anti-Google crusade. But I hope you’ll believe me when I say that’s really not the case. I’m just concerned about the future of the internet and the power large corporations such as Google, Microsoft [...]

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SEOs: Google is not your friend

by Barry Adams January 21, 2011

Search engine optimisation is an adversarial industry. With ‘adversarial’ I don’t mean that SEOs fight amongst themselves (though some certainly do), but that the business itself is one of conflict. Conflict between search engine optimisers on one side, and search engines on the other. Many seasoned SEOs will already know this, but many younger and [...]

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Guest Appearances on State of Search Radio

by Barry Adams January 20, 2011

I was invited to join presenters Bas van den Beld and Roy Huiskes on their regular State of Search radioshow on WebmasterRadio.fm, and apparently they liked me as I was invited straight back for their next episode! In my first guest appearance we chatted about SEO in 2010 and 2011, the Goldman Sachs investment in [...]

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Tired of Google / Ecommerce SEO Tips

by Barry Adams January 13, 2011

I started off my SEO blogging in 2011 with two posts published on the same day. For State of Search I wrote an opinion piece about the decline of Google’s search quality, and looked at the similarities between what’s happening now and what happened a decade ago when Google was just an upstart search engine: [...]

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Google Antitrust / Office of Fair Trading

by Barry Adams December 21, 2010

Two articles about legal issues this week: first a column for the Belfast Telegraph where I discuss the antitrust suit the European Commission is investigating against Google. I believe that the EU might have a strong case against Google: Belfast Telegraph: The Google Antitrust Suit The EU recently announced it is investigating a potential antitrust [...]

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Vote for the best SEO conference of 2010

by Barry Adams December 15, 2010

At State of Search we are trying to find out what search-related conference was the best one of 2010. And you can help us out. Rate the conferences you’ve been to and help us determine who was the best!

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Search and Social: it’s hat-eating time

by Barry Adams December 9, 2010

I’ve professed by scepticism on the growing connection between SEO and social media on multiple occasions. I’ve even written a blog post about it on SEObullshit.com. As it turns out, my scepticism was misplaced. There is a connection between search and social, and it’s a strong one: shared links on Facebook and Twitter have a [...]

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