From the category archives:

SEO

W3C compliance – is it a requirement?

by Barry Adams March 11, 2010

A term often busied by web developers and also SEO agencies is W3C compliance. I’ve written about the benefits of W3C compliant code before, but my perspective has changed a bit over time and I feel it’s important to point out that full W3C compliance is not a definitive requirement for an effective website.
W3C compliance [...]

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Recent Writings on SEO 2

by Barry Adams March 4, 2010

Recently I’ve been doing a lot of research on microformats and other approaches to structured data. This inspired a post for State of Search where I wonder if the time has come for web developers and search engine optimisers to embrace structured data, or whether we’re better off waiting for a firmer standard to emerge.
State [...]

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Recent Writings on SEO

by Barry Adams February 24, 2010

Aside from this blog and my occasional contribution to the Belfast Telegraph, I also write for a number of search engine blogs.
I don’t want to simply reproduce the articles I write there on my own blog here, but at the same time I do want to flaunt them a bit.
So from now on I’ll start [...]

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Site Migration SEO Concerns – The Results

by Barry Adams February 8, 2010

(This article was originally published on SearchCowboys. It’s been adapted slightly for this blog.)
About nine months ago I was facing a sizeable site migration project at my employer at the time, and I was tasked with mapping out the best way of handling this migration to minimise the impact on our search engine rankings.
I wrote [...]

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The Changing Face of SEO

by Barry Adams February 5, 2010

(This article was originally published in the Belfast Telegraph on 3 Feb 2010. It’s been modified slightly for this blog.)
Search engine optimisation, or SEO for short, is defined as ‘the process of improving ranking in search engine results’.
When search engines first appeared on the scene in the 1990’s to help people make sense of the [...]

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SEO Starter’s Guide Now Available in 40 Languages

by Barry Adams June 16, 2009

Google has announced that their Search Engine Optimization Starter’s Guide has been translated into 40 languages. You can now read Google’s own SEO recommendations in your native language.
Go to the official Google Webmaster Blog to download the SEO Starter’s Guide in your own language.

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SEO Concerns When Migrating Your Website

by Barry Adams May 21, 2009

This article was originally published on SearchCowboys. It’s been adapted slightly for this blog.
Often when you do a site-wide update of your design, your content and/or your site structure, it can affect your website’s rankings in search engines negatively. Facing a huge site update project myself, I recently spent some time doing research on how [...]

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