From the category archives:

SEM

SEO Concerns When Migrating Your Website

by Barry Adams May 21, 2009

Often when you do a site-wide update of your design, your content and/or your site structure, it can affect your website’s rankings in search engines negatively. Facing a huge site update project myself, I recently spent some time doing research on how to prepare for a big site update and ensure your high rankings stay [...]

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Search Engine Advertising: a Step By Step Guide – Part 3

by Barry Adams February 11, 2009

Part 1 – Choosing your keywords Part 2 – Writing good ads Part 3 – Create landing pages that convert In part 1 of this guide to search engine advertising we discussed how to choose the right keywords to advertise on. In part 2 we showed how to make effective ads. Now in the final [...]

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Search Engine Advertising: a Step By Step Guide – Part 2

by Barry Adams January 20, 2009

Part 1 – Choosing your keywords Part 2 – Writing good ads Part 3 – Create landing pages that convert In part 1 of this guide to search engine advertising we discussed how to choose the right keywords to advertise on. This second part will talk about making effective ads for your search marketing campaign. [...]

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Search Engine Advertising: a Step By Step Guide

by Barry Adams January 14, 2009

Part 1 – Choosing your keywords Part 2 – Writing good ads Part 3 – Create landing pages that convert Sometimes, no matter how you try, it’s just not possible to get your website listed high in the natural search results. Your competition is too fierce, you’re new in the market, you have a new [...]

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