From the category archives:

Hype

Is Google’s biggest threat Russian?

by Barry Adams May 21, 2010

(This article was originally published in the Belfast Telegraph on 21 May 2010. It’s been modified slightly for this blog.) Google seems to have a global stranglehold on the internet search market. With market shares ranging from 60% to 95%, depending on what country you’re in, Google is the preferred search engine for users from [...]

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W3C compliance – is it a requirement?

by Barry Adams March 11, 2010

A term often busied by web developers and also SEO agencies is W3C compliance. I’ve written about the benefits of W3C compliant code before, but my perspective has changed a bit over time and I feel it’s important to point out that full W3C compliance is not a definitive requirement for an effective website. W3C [...]

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Use Social Media sites effectively, or not at all

by Barry Adams February 15, 2010

Social media is the current Big Thing, or so we’re told. You have to Tweet! Be on Facebook! Get Linked In! But do you really? Is it necessary to be on every social media site and shout your message as loud as you can in to as many microphones as you can find? Social media [...]

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Are You Ready For Social Media?

by Barry Adams March 6, 2009

Social media is a catch-all phrase that encompasses all websites that offer interactive functionality and user-generated content. Social media ranges from social networks (Facebook, LinkedIn) to video sharing sites (YouTube, Vimeo), social news sites (Digg, Reddit), social bookmarking (Delicious, StumbleUpon) and everything else that claims the tag ‘social’. Social media is often hyped as a [...]

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